Kelli
wedding industry insider, designer, and your biggest behind-the-scenes champion
meet
I've spent 20 years inside the wedding world, and I've lived every messy, beautiful part of it. I've designed florals late into the night on nothing but caffeine, hit 20k steps before a ceremony even started, and driven home at 2am with a van full of wedding flowers. I've had bruised knees, backup rain plans, and wedding cake for breakfast. I know this world because I've been in the thick of it, not watching from the outside.
These days, I’m still working with wedding professionals, just in a different way. I know how much talent and time go into the work you create, and how easy it is for your own website and marketing to keep getting pushed aside during wedding season.
Now, I help wedding pros with the things that are usually sitting at the bottom of that list: website design, SEO, blogging, and Pinterest. The goal is simple: make it easier for the right couples to find your business and understand why they should hire you.
The
behind the work
I'm Kelli, wedding florist turned website designer and SEO strategist.
BEHIND THE BRAND
heart
wedding industry website designer
Twenty years later, it all came full circle: wedding industry experience, website design, SEO, and strategy brought together to help wedding pros show up beautifully and get found online.
2026
Launched Kelli Michelle Creative Co. and began helping other wedding pros with their Pinterest, blogs, and SEO.
2024
Closed the studio. Started a new season, but never left the wedding world behind.
2019
Opened my own floral design studio outside Austin and spent five years designing weddings across Central Texas.
2014
Studied horticulture and business at Texas A&M University, then landed my first job in the wedding world. I had no idea it would shape the next 20 years.
2006
A little look at where I've been and why it all led here.
from year to year
A pretty website is great. A pretty website that actually shows up on Google? Even better.
I want you to love the way your website looks. But I also want it to reach the people already searching for what you do, clearly communicate what makes you different, and show them exactly what to do next.
And that’s really why I do all the things I do. Your website is the home base. SEO helps Google understand what you do and where you do it. Blogging gives people more ways to discover your work, and Pinterest keeps that content circulating and sends them back to your site. They aren’t four random marketing tasks. They’re all part of the same system.
I genuinely care about what all of this does for your business. I want the right couples to reach out to you and book you. I’m not here to check a few things off a marketing list and call it a day. My passion is bringing all of those pieces together so the right couples can find you, fall in love with your work, and hit that inquiry button.
My Philosophy
When I'm not behind my computer, I'm usually planning our next trip or enjoying a slow morning on the porch with coffee. I grew up living in state parks all over Texas, which probably explains why I'm happiest when there's a hike or a national park trip on the calendar. Add CrossFit to that and you've got most of my free time. I share it all with my husband, Joel, a firefighter, and Rook, our dog who is equal parts adorable and absolute chaos.
My faith is a huge part of who I am. It shapes the way I live, the decisions I make, and the way I run my business. Integrity matters deeply to me, in the way I treat people, the work I put into the world, and the business I'm building.
That carries into every client relationship, too. I want you to feel like you have someone in your corner. Someone who listens, pays attention, and is genuinely invested in what we're creating together. I'll always be honest about what I think will help, and I'll be right there celebrating with you when it all starts coming together!
Off the clock
You don't need another person telling you to "just post more." You need a website and marketing plan that make sense for the business you've already built.
That's the work I do for wedding pros. I know your clients, your seasons, and how much you're already carrying.
You take care of everyone else's big day. I'll take care of what happens behind the scenes.
Honestly, wherever makes the most sense for your business. Some people come to me knowing exactly what they want. Most just have a feeling that something isn't working and no idea where to begin. Both are completely fine.
Tell me what's been nagging at you, and I'll tell you honestly what I'd tackle first.
Where should we start?
Does your wedding business need a blog?
How Pinterest became a wedding planner's #1 source of website traffic
A little more to explore...
Tell me a little about your business, what you need help with, and where you’d like to go next.
Let's Work Together
Take a look at real client wins across website design, SEO, blogging and Pinterest.
See the Results
See how we can work together, from website design and SEO to ongoing blogging and Pinterest.
Explore the Services
If your website feels outdated, pieced together, or just not quite you anymore, start here. This free guide will help you figure out what’s working, what’s missing, and what to focus on first so you can create a website that reflects your work, connects with the right couples, and actually helps them find you online.
The Wedding Pro Website Blueprint
the free guide!
WEDDING PRO WEBSITE BLUEPRINT
